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Online Campaign Manager

SK+G • 2008

Maintaining and optimizing all online search campaigns. Setting up search campaigns from start to finish. Setting up campaigns through third party ad server. Launching and monitoring banner campaigns and landing page activity and troubleshooting problems. Creating and trafficking redirect URLs to vendors. Issuing insertion orders. Utilizing analytics reporting to provide clients with detailed summaries and recommendations for their campaigns. Communicating with clients on a regular bases.

Key Clients:

Planet Hollywood Resort & Casino • Palms Resort & Casino •
Pinnacle Entertainment • YogaWorks Studios

Lauren Walker LinkedIn    Email Lauren Walker